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	<title>DT Blog &#187; tactics</title>
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		<title>Tactics for successful linkbaiting.  Part 2.</title>
		<link>http://www.dreamtemplate.com/blog/web-design-tips/tactics-for-successful-linkbaiting-part-2/</link>
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		<pubDate>Thu, 07 May 2009 21:15:49 +0000</pubDate>
		<dc:creator>Richard Teahon</dc:creator>
				<category><![CDATA[Web Design Concepts]]></category>
		<category><![CDATA[Web Design Guides]]></category>
		<category><![CDATA[Web Design Tips]]></category>
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		<category><![CDATA[linkbaiting]]></category>
		<category><![CDATA[tactics]]></category>

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		<description><![CDATA[Well in this part of the guide, we get the thougthts of experts from the best of the web, that focus on using networking as tactics for successful link baiting.  Make buddies, network like mad. “Create your own network and work hard to help everyone in your network. When someone links to a post you have [...]]]></description>
			<content:encoded><![CDATA[<p class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;"><strong><span style="font-weight: normal; mso-ansi-language: EN;" lang="EN"><span style="font-size: small;"><span style="font-family: Times New Roman;">Well in this part of the guide, we get the thougthts of experts from the best of the web, that focus on using networking as tactics for successful link baiting.<span style="mso-spacerun: yes;">  </span></span></span></span></strong></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;"><strong><span style="font-weight: normal; mso-ansi-language: EN;" lang="EN"><span style="font-size: small;"><span style="font-family: Times New Roman;"></span></span></span></strong></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;"><span style="font-size: small;"><span style="font-family: Times New Roman;"><strong><span style="mso-ansi-language: EN;" lang="EN">Make buddies, network like mad.</span></strong><span style="mso-ansi-language: EN;" lang="EN"> “Create your own network and work hard to help everyone in your network. When someone links to a post you have written or comments on your blog, they become part of your network. The idea is to take your network with you, to help them help you. There is no reason why everyone can’t be a winner.” [<a href="http://www.cornwallseo.com/search/index.php/2007/05/07/linking-linkbait-and-the-linked-linkers-who-link-to-it/">Linking Linkbait</a>] </span></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;"><span style="font-size: small;"><span style="font-family: Times New Roman;"></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;"><span style="font-size: small;"><span style="font-family: Times New Roman;"><strong><span style="mso-ansi-language: EN;" lang="EN">Networking is like the force in Star Wars.</span></strong><span style="mso-ansi-language: EN;" lang="EN"> “The most overlooked strategy for gaining traffic. Don’t badger other bloggers for links, because it rarely works anymore. Find a way to help them with something, and then eventually work that initial graciousness into a business relationship and even friendship. There are real people behind these blogs, and they respond to good will just like people do offline.” [<a href="http://www.copyblogger.com/10-effective-ways-to-get-more-blog-subscribers/">Copyblogger</a>] </span></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;"><span style="font-size: small;"><span style="font-family: Times New Roman;"></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;"><span style="font-size: small;"><span style="font-family: Times New Roman;"><strong><span style="mso-ansi-language: EN;" lang="EN">Guest blogging is always a winner.</span></strong><span style="mso-ansi-language: EN;" lang="EN"> “Contributing content to someone else’s blog may seem crazy, but it’s a solid strategy to gain exposure for your own blog and build your subscriber base. Just make it very clear to the blog owner that you require a very brief byline at the end of the post, with a link back to your site. And make sure it’s original content, not something recycled off of your blog.” [<a href="http://www.copyblogger.com/10-effective-ways-to-get-more-blog-subscribers/">10 Effective Ways to Get More Blog Subscribers</a>] </span></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;"><span style="font-size: small;"><span style="font-family: Times New Roman;"></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;"><span style="font-size: small;"><span style="font-family: Times New Roman;"><strong><span style="mso-ansi-language: EN;" lang="EN">Deal not no deal.</span></strong><span style="mso-ansi-language: EN;" lang="EN"> “Find a blogger that publishes related, but non-competitive content. Work out a deal where you both promote each other in your RSS feeds, using Feedvertising. The smaller blog would promote the other blog continuously, while the larger blog would reserve one slot for the smaller blog, and use the other slots for other cross-promotion deals, affiliate links, or sponsor ads.” [<a href="http://www.copyblogger.com/10-effective-ways-to-get-more-blog-subscribers/">Copyblogger</a>] </span></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;"><span style="font-size: small;"><span style="font-family: Times New Roman;"></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;"><span style="font-size: small;"><span style="font-family: Times New Roman;"><strong><span style="mso-ansi-language: EN;" lang="EN">Request links.</span></strong><span style="mso-ansi-language: EN;" lang="EN"> “Write a truly personal letter, explain who you are, what your site is about, and why it’s relevant to blogger’s visitors.” [<a href="http://www.seomoz.org/blog/good-seo-how-to-request-links-from-picky-sites">How To Request Links</a>] </span></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;"><span style="font-size: small;"><span style="font-family: Times New Roman;"></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;"><span style="font-size: small;"><span style="font-family: Times New Roman;"><strong><span style="mso-ansi-language: EN;" lang="EN">If someone links to you, link to them.</span></strong><span style="mso-ansi-language: EN;" lang="EN"> “[If] someone links to your link bait, you link to them through third parties. Increasing the traffic and page rank of those that link to you will have a knock on effect of improving your own. If you are linked to regularly from the same site it will make sense to send them as much traffic as possible. [<a href="http://www.cornwallseo.com/search/index.php/2007/05/07/linking-linkbait-and-the-linked-linkers-who-link-to-it/">Linking Likbait</a>] </span></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;"><span style="font-size: small;"><span style="font-family: Times New Roman;"></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;"><span style="font-size: small;"><span style="font-family: Times New Roman;"><strong><span style="mso-ansi-language: EN;" lang="EN">Social media should be utilised.</span></strong><span style="mso-ansi-language: EN;" lang="EN"> “The [..] examples caused their creators to gain links at a rapid rate because they leveraged the mediums out there such as Digg, Del.icio.us, <a href="http://ma.gnolia.com/">Magnolia</a>, <a href="http://www.blinklist.com/">BlinkList</a>, and <a href="http://www.youtube.com/">YouTube</a>. You need to leverage these social mediums; it will increase your chances of success.” [<a href="http://www.pronetadvertising.com/articles/getting-links-4-of-5.html">Getting Links</a>] </span></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;"><span style="font-size: small;"><span style="font-family: Times New Roman;"></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;"><span style="font-size: small;"><span style="font-family: Times New Roman;"><strong><span style="mso-ansi-language: EN;" lang="EN">Hit them between the eyes!</span></strong><span style="mso-ansi-language: EN;" lang="EN"> “Writing the headlines and initial descriptions to submit to the social sites, emailing bloggers and appearing in search results is a critical part of linkbait. Many readers will see your headline, and in the early phase it’s critical that they follow your link and help to spread your message.” [<a href="http://ypnblog.com/blog/2007/01/18/leveraging-linkbait/"><span style="color: #800080;">Leveraging Linkbaiting</span></a>] </span></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;"><span style="font-size: small;"><span style="font-family: Times New Roman;"></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;"><span style="font-size: small;"><span style="font-family: Times New Roman;"><strong><span style="mso-ansi-language: EN;" lang="EN">Audience participation is crucial.</span></strong><span style="mso-ansi-language: EN;" lang="EN"> “A good link building strategy is to comment or participate in discussions or content on other websites in your industry. It’s not enough to have good articles/content. The world has to know about them. Make connections/relations with other jounalists/bloggers/entreprenours in your niche, comment their articles, and links will come by themselves, with time.” “Read and participate in conversations related to your niche of expertise on other blogs. Be careful about what you write though &#8211; double check your facts and always write relevant and informative comments, using the occasion to leave your link through your name in the header of the comments you’re posting.” [<a href="http://www.seopedia.org/internet-marketing-and-seo/101-web-marketing-ideas-and-tips/"><span style="color: #800080;">101 Web Marketing Ideas</span></a>] [<a href="http://geeksaresexy.blogspot.com/2006/10/dirty-dozen-12-suggestions-for-making.html">12 Suggestions</a>] </span></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;"><span style="font-size: small;"><span style="font-family: Times New Roman;"></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;"><span style="font-size: small;"><span style="font-family: Times New Roman;"><strong><span style="mso-ansi-language: EN;" lang="EN">Try to get people to quote you.</span></strong><span style="mso-ansi-language: EN;" lang="EN"> “If there’s a particularly strong site in your sector that you desperately want a link from, this tactic can be of occassional use. The idea is to write a news article with some legitimacy and request a quote from the company/individual you want a link from. Once they know you’re writing about them, make sure to send them a copy of the press release or story once it hits and let them know they’re welcome to copy portions of the article for their own site if they’d like to reference it (with a link of course).” [<a href="http://www.seomoz.org/blog/5-rare-valuable-link-building-tactics">5 Rare and Valuable Techniques</a>] </span></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;"><span style="font-size: small;"><span style="font-family: Times New Roman;"></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;"><span style="font-size: small;"><span style="font-family: Times New Roman;"><strong><span style="mso-ansi-language: EN;" lang="EN">Always comment.</span></strong><span style="mso-ansi-language: EN;" lang="EN"> “Always respond to comments on your blog and when you detect a mention of your blog on another blog, thank that blogger in the comments of the post.” [<a href="http://www.toprankblog.com/2006/06/25-tips-for-marketing-your-blog/">25 Tips For Marketing Your Blog</a>] </span></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;"><span style="font-size: small;"><span style="font-family: Times New Roman;"></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;"><span style="font-size: small;"><span style="font-family: Times New Roman;"><strong><span style="mso-ansi-language: EN;" lang="EN">Always get a link!</span></strong><span style="mso-ansi-language: EN;" lang="EN"> “Identify sites that already mention your site, but have failed to provide the direct HTML link. Write a pleasant, personal email to them and request the link &#8211; success rates can be very high. To find these willing linkers, you can use Yahoo!’s advanced search parameters, i.e. <a href="http://search.yahoo.com/search?ei=UTF-8&amp;fr=sfp&amp;p=seomoz+-linkdomain%3Aseomoz.org">“seomoz” -linkdomain:seomoz.org</a>. [<a href="http://www.seomoz.org/blog/5-rare-valuable-link-building-tactics">5 Rare and Valuable Techniques</a>] </span></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;"><span style="font-size: small;"><span style="font-family: Times New Roman;"></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="font-size: small; font-family: Times New Roman;">Together with “Tactics for successful linkbaiting.<span style="mso-spacerun: yes;">  </span>Part 1”, we feel you have a very good reference and advice guide for successfully running a linkbaiting campaign.<span style="mso-spacerun: yes;">  </span>If used wisely, you should see the results fairly soon.</span></p>
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		<title>Tactics for successful linkbaiting.  Part 1.</title>
		<link>http://www.dreamtemplate.com/blog/web-design-tips/tactics-for-successful-linkbaiting-part-1/</link>
		<comments>http://www.dreamtemplate.com/blog/web-design-tips/tactics-for-successful-linkbaiting-part-1/#comments</comments>
		<pubDate>Thu, 07 May 2009 21:02:49 +0000</pubDate>
		<dc:creator>Richard Teahon</dc:creator>
				<category><![CDATA[Web Design Concepts]]></category>
		<category><![CDATA[Web Design Guides]]></category>
		<category><![CDATA[Web Design Tips]]></category>
		<category><![CDATA[experts]]></category>
		<category><![CDATA[linkbaiting]]></category>
		<category><![CDATA[tactics]]></category>

		<guid isPermaLink="false">http://www.dreamtemplate.com/blog/?p=195</guid>
		<description><![CDATA[Well as a follow up to our previous article, “Understanding linkbaiting”, here are some thoughts from some experts on the subject.  They should all help you to build tactics for successful linkbaiting. Advertise after you have a reputation. &#8220;Whether personal or professional, you wait until your blog has achieved a level of success before you start [...]]]></description>
			<content:encoded><![CDATA[<p>Well as a follow up to our previous article, “Understanding linkbaiting”, here are some thoughts from some experts on the subject.  They should all help you to build tactics for successful linkbaiting.</p>
<p>Advertise after you have a reputation. &#8220;Whether personal or professional, you wait until your blog has achieved a level of success before you start advertising.&#8221; <a href="http://http://www.seomoz.org/blog/21-tactics-to-increase-blog-traffic">[21 Tactics]</a></p>
<p>Reputation. “Linkbait is difficult to launch the first few times if no one on the Web has heard of your brand. Once you’ve spent some time in the blogosphere and social media space, you may find that a lot of your content goes viral without any effort on your part. Thus, creating a reputation is an important part of making linkbait successful.” “A strong profile at the social media profiles can make a huge difference.”<a href="http://ypnblog.com/blog/2007/01/18/leveraging-linkbait/"> [Leveraging Linkbait]</a> <a href="http://www.seomoz.org/user_files/2006/7-steps-to-linkbait.html">[7 Steps to Linkbait]<br />
</a> <br />
Keep your reputation credible. “Your reputation is at stake every time you link to another site. A link is an endorsement; don’t get yourself in a sticky situation. Your readers will follow the links you bring them because they have confidence in your ability to sniff out the noteworthy material. Be certain that you will not regret the backing of another site.”<a href="http://www.famousagents.com/link-bait-success/"> [Link Bait Success] </a></p>
<p>Appear clever. “Start at the beginning and take your readers through a months-long education.” <a href="http://http://sethgodin.typepad.com/seths_blog/2006/06/how_to_get_traf.html">[Seth Godin] </a></p>
<p>Be human. “Charisma is a valuable quality, both online and off. Through a blog, it’s most often judged by the voice you present to your users. People like empathy, compassion, authority and honesty. Keep these in the forefront of your mind when writing and you’ll be in a good position to succeed.” <a href="http://http://www.seomoz.org/blog/21-tactics-to-increase-blog-traffic">[21 Tactics</a>]</p>
<p>Stratergy and tactics. “Have a concrete plan for your blogging activities. Write down everything, breakdown your ideas, evaluate content, mix and match your content with your strategy and your concept list.” <a href="http://www.seomoz.org/blog/the-changing-face-of-linkbait">[The Changing Face of Linkbait] </a></p>
<p>Offer something different. “If you can offer content that’s usually private &#8211; trade secrets, pricing, contract issues, and even the occassional harmless rumor, your blog can benefit.” <a href="http://http://www.seomoz.org/blog/21-tactics-to-increase-blog-traffic">[21 Tactics]</a></p>
<p>Write for a key audience. “Write about obscure stuff that appeals to an obsessed minority.” <a href="http://sethgodin.typepad.com/seths_blog/2006/06/how_to_get_traf.html">[Seth Godin] </a></p>
<p>Keep changing subject matter.  ” Try to diversify your posts within the many spheres of knowledge you have.” <a href="http://http://geeksaresexy.blogspot.com/2006/10/dirty-dozen-12-suggestions-for-making.html">[12 Suggestions] </a></p>
<p>Timing is crucial. Ensure your story has a title that is easy to vote for. Ensures your story is submitted at an appropriate time. If you do not do it soon after mentioning a story on your own site someone else may submit for you, using a dumb title or dumb post content.”<a href="http://www.seobook.com/archives/001936.shtml"> [Link Baiting Strategies] </a></p>
<p>Timing is everything. Analyzing the preferences and habits of your visitors, you can time your submission for maximum exposure. “Post on weekdays (especially monday in the morning), because there are more readers. Post on weekends, because there are fewer new posts.” <a href="http://http://sethgodin.typepad.com/seths_blog/2006/06/how_to_get_traf.html">[Seth Godin]</a></p>
<p>Post regularly. “If you have a content website, try to keep your posting frequency regular. Just don’t make your posting habit irregular. Today 1 post, tomorrow 5 posts, 1 week no posts etc. That disturbs visitors and that will hurt your RSS subscribers and newsletter subscribers numbers.” <a href="http://http://www.seopedia.org/internet-marketing-and-seo/101-web-marketing-ideas-and-tips/">[101 Web Marketing Ideas] </a></p>
<p>Brand building. “To be [successful], you need to be a brand that people want to associate themselves with and a brand that people feel they derive value from being a member.”<a href="http://http://www.seomoz.org/blog/21-tactics-to-increase-blog-traffic"> [21 Tactics] </a></p>
<p>In part 2 of our expert thoughts:  Tactics for successful linkbaiting, we will have more words of wisdom concerning all things tactical for successful linkbaiting.  This will focus more on networking and running a linkbaiting campagin.  It should also come in handy as a reference guide.  We sincerely hope these help.<br />
Good luck.</p>
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