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The virtual world has become an integral part of everyone’s life in the present day communication age.  This makes it increasingly important for web developers to create interesting web pages. We designers need to understand the psyche of readers, or their target audience to give them what they want in the most efficient, and user friendly way.  In effect, good web design is all about understanding the user. Utility, easy accessibility and easy reading is what brings readers to read your webpage. People do not read every word of the page, but have an inherent tendency to scan through information and filter out what is of no relevance to them. The design of the webpage has to be such that it impels the reader to …

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If usability and accessibility are fundamental elements in any web design, is it the role of the designer, to dictate to the user how to use a website, or is there role, one of a provider, in which they provide options that users can utilise? This is a fundamental question that arises from web design.  There are in effect two ways to approach this question.  The first works on the basis, that the designer will try and anticipate the needs of a user, and will tailor the web design accordingly.  This method of design, or fixed design, has advantages in respects that it can push a user down a certain path, or hold the users hand.  Click here, click this, for example.  This is good …

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