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Are you creating e-commerce sites designed and built to sell?  It’s a question worth asking.  Today, more and more businesses are relying on online shoppers and customers to channel profits, depending heavily on the Web’s unique benefits as a marketing tool and selling base.  Thus, the designer can create financially stable sites that will increase business and convert a quick click into a sale. In this post, we’ll take a look at e-commerce design and ask the question, what makes an e-commerce site financially successful?  The goal is to present our readers with solid information on basic conversion techniques that can launch e-commerce design to another level.   Scannable Feature Lists   Giving the customer what he or she wants, has to be at the …

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A very important aspect of building a website is to make it accessible to traffic. It is the goal actually of having it in the first place. Therefore, this is what makes Search Engine Optimization so essential to the process of Website building. Knowing how to build the site for this to happen with simplicity is what this information is all about. It is imperative that content for content to be easily accessible when visitors browse. furthermore, search engines such as Google, Yahoo!, and Bing must be considered the important tools for your search engine optimization. Regardless of the reason for establishing a web site be it starting a blog or deploying an e-commerce solution for your clients, always bear in mind that  expert web …

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A few posts back, we presented you with the top three common e-commerce mistakes and we’re back again with more.  It’s not hard to see that e-commerce is a viable way to earn a profit in this Internet based world we live in, so it makes sense that there’d be a ton of online stores out there.  With tons of sites, however, come tons of mistakes, and the list of those just so happens to be more than one post can handle. The good thing about a post like this, is that it allows designers to arm themselves with knowledge they need to turn the tide and reduce mistakes overall.  As designers, we have a particularly influential position on the Web.  If we can avoid …

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Ever designed a “coming soon” page? If not, you’d be surprised that it, too is an art just like some of the more popular page types. A “coming soon” page notifies visitors that a good website is about to launch in the near future. Long gone are the days of the construction graphic so prevalent on the Web ages ago. Now, you’ll find pages that inform and invite, complete with snappy color schemes and intriguing content. The best use for a “coming soon” page is just after you’ve purchased your domain name. You claimed a spot on the web, but you’re not quite ready to launch. The page should be short and simple, and there are tons of ideas out there. We’ve collected a few …

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Have you considered the user experience issues in your e-commerce design?  If you haven’t, then you should start sooner rather than later.  With cart abandonment rates at about 60% these days, designers are challenged to create a design that builds trust before checkout. When the stakes are as high as they are, it’s helpful to go back to basics.  In this post, we’ll consider what it takes to design a good user experience by determining which pitfalls to avoid and which principles to play up. Building Trust Building trust and loyalty with visitors is an absolute must in e-commerce.  Users must have an “experience” when they visit your site – one that’s believable and inviting as well as usable.  In fact, user experience, or UX …

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What can be better than “free”? Despite its appeal, not many things are free in this world and those that are often come with less than stellar quality routinely attached. However, free and fully fantastic go hand-in-hand with the Joomla templates we’ve chosen for this post. First, a few notes on Joomla. This mammoth content management system has been around since 2005. At its launch, it hit the ground running with no less than 2.5 million downloads in its first year. It hasn’t seemed to look back since. It’s broadly popular appeal is rooted in its easy-to-use design. This is why it’s enjoyed by novice beginners as well as expert developers alike. It’s also extremely flexible, allowing templates to step in and cut your work …

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Have you been a little overworked lately? From meeting tight deadlines to collaborating with colleagues, a designer’s workload can be a bit hectic. Keeping busy is a good thing, but from time to time, we could all use some helpful tips and hints to make our jobs a bit easier. The good news is that the web universe is loaded with useful design tools that do everything from picking passwords for you to organize all your numerous bookmarklets. Even better, web-based reference tools and guides can provide much needed support in times of chaos. In this post, we’ve gathered several examples of excellent tools and guides, and we’re totally willing to share them with you – at your earliest convenience, of course. Web-based Tools Which …

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A web page design sells you by depicting your service, standards and expertise. It is no secret that seeing is believing. Therefore, the graphic display on your web pages is important to traffic and impression. It influences the amount of visitors you can ultimately attract. As such, even though some may argue that graphic illustrations have become ordinary there is still a significant place for it in web culture. Importantly, it adds a unique branding to bland templates and logos. A recognizable feature responsible for this increased popularity is their usefulness in providing a rather colorful background picture of either a product or service. These are incorporated as animal mascots or cartoons. Consequently, this article will provide you with pertinent information for incorporating illustrations in …

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Sometimes, the best way to know what to do is to know what not to do.  This is a tried and true principle, especially when it comes to e-commerce design.  E-commerce places the global market at your fingertips.  Throw in infinitely lower overhead costs and the chance to make profits any time of the day or night, and the e-commerce option is simply irresistible. Is it all as simple as that –Consider the benefits and get started? The e-commerce universe is wide and vast, and there is much to learn before diving in.  In fact, retailers who do just that, delve in without a careful plan, often make major mistakes.  So how can you guide your clients through the process in a way that avoids …

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The internet is loaded with useful information for web designers. And I would love to share some with you in case you are too busy researching them for yourself.  There are so many great books for designers. And the good thing is they are totally free. To begin, here is the first ten which you can apply to your web designing techniques. Getting Real Getting Real is just what it means. It is actually the business of applying design, programming, and marketing philosophies. Precisely, these philosophies were thoroughly researched by experts using over 37signals as a developer of web-based software. They have been tested by over 1 million personal users and businesses in 70 countries for accuracy. A Practical Guide to Designing for the Web There are …

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